Target Guru Ads Tool
An internal tool operated by Target Guru (Singapore). Not a public product.
Target Guru Ads Tool is internal software operated by Target Guru, a marketing agency based in Singapore. We use it to plan, build, and report on Google Ads campaigns in the advertising accounts held under our own Google Ads manager account.
What it does
- Keyword research. Gathers and organises keyword ideas and their performance history to inform how we structure a campaign.
- Campaign construction. Assembles campaigns, ad groups, keywords, and ads. Everything it creates is created in a paused state, so a member of our team reviews and approves it before anything can serve or spend budget.
- Scheduled performance reporting. Pulls campaign and performance figures through the Google Ads API on a schedule, and turns them into the reports we use to manage the accounts.
Who can use it
Target Guru staff only. The tool is internal: it is not a product, it is not offered, sold, or licensed to the public, and there is nothing to sign up for. It runs only against advertising accounts under Target Guru’s own manager account.
How it handles data
The tool accesses Google Ads campaign and performance data through Google’s APIs, using OAuth consent granted by the Google account holder. That data is used solely to manage and report on those advertising accounts. It is not sold, is not shared with third parties, and is not used for any other purpose.
Target Guru’s use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.
Access can be reviewed and revoked at any time from your Google account permissions page: myaccount.google.com/permissions.
Policies and contact
Full details of how we handle personal data are in our Privacy Policy, and the terms covering this site are in our Terms of Service.
Questions about this tool: gwen@targetguru.net