How to get your business recommended by ChatGPT in Singapore

ChatGPT recommends the businesses it can understand, check and trust. In practice that means four things: one clear reason to pick you; prices it can find and quote; a Google profile with ratings; and a place on the lists and directories it reads. Get those right and you give ChatGPT a reason to name you.

We know this because we did it for our own businesses first. On 7 October 2026, asked once each on logged-out ChatGPT from Singapore, GetLean Clinic was named in 9 of 12 questions about which GLP-1 clinic to use, and first in 6. Senior Living Malaysia, DK's care-home directory, was cited in 6 of 12 questions families ask about elderly care in Malaysia, and was the top source in 4.

Here is what we did, what we saw, and what you can do this week.

What happens when a customer asks ChatGPT

When someone types "recommend a physiotherapist in Tampines" or "which tuition centre is best for PSLE maths", ChatGPT usually searches the web, reads a handful of pages, and writes one answer. In our tests that answer named a handful of businesses, and for local businesses it often opened with a map and Google star ratings.

A customer who reads that paragraph may never open a search results page. If you're not in the paragraph, you may not be in the running.

So the question isn't "how do I rank on Google". It's "when ChatGPT reads about my business, does it come away with a clear, checkable reason to name me?"

What we saw in our own tests

A few things stood out across both businesses:

• ChatGPT repeats your words. It describes GetLean's programme as "designed to end", the phrase that leads GetLean's description across its website.
• It quotes your prices. ChatGPT quoted GetLean's "from S$288/month" in every answer that gave a price. When GetLean cut its price, ChatGPT was quoting the new one within four days.
• It also repeats what's out of date. ChatGPT kept quoting a follow-up schedule GetLean had just removed from its site. Whatever your website said last week is what ChatGPT is selling this week.
• Maps and ratings lead the broad questions. In 5 of the 6 answers where another clinic came first, ChatGPT opened with a map of clinics and their Google ratings.
• It quoted sales pages, not blog posts. Every time ChatGPT linked to GetLean it used a sales page: the homepage, about, how-it-works or pricing page, or a guide.
• Where you ask from matters. Asked from Singapore which website to use, ChatGPT sometimes named Senior Living Malaysia first. When the question began "I live in Kuala Lumpur", it named other directories.

Answers vary from run to run, so treat any single answer as a snapshot, not a ranking.

Seven steps you can take

1. Know the one reason customers should pick you

ChatGPT names businesses it can sum up in a sentence. For GetLean, that sentence is that its programme is "designed to end", and ChatGPT repeats it.

If your homepage says "premium care", your Google profile says "affordable" and your Instagram says "family-run", ChatGPT has nothing to hold on to. Finding the one reason that's true, different and worth repeating is the hard part. It's what our strategy session is for.

2. Put your prices on a page

Make a plain pricing page with a "from" price for each service, and keep the same price everywhere it appears. ChatGPT quoted GetLean's "from S$288/month" in every answer that gave a price.

Many businesses don't publish their prices. That makes it easy to stand out: when a customer asks "how much does it cost", ChatGPT can only quote the businesses that tell it.

3. Give each buyer question its own page

ChatGPT answers specific questions with specific pages. GetLean was first on specific questions, such as a programme designed to get you off the medication, and daily coaching. It wasn't named on the broadest question, "best GLP-1 clinic in Singapore".

List the five questions your customers actually ask before they buy. Make sure each one has a clear answer on a page of your site, with your price on it.

4. Set up your Google profile and ask for reviews

For local businesses, the map often comes first. A complete Google Business Profile, with correct hours, services, photos and genuine recent reviews, is part of being recommended. Ask every happy customer for a review, in their own words.

5. Get onto the lists ChatGPT reads

For "best" questions, ChatGPT leans on directories, "best of" lists and review sites. Find the ones it cites for your industry by asking it yourself and looking at the sources. Then get listed, with the same prices you use everywhere else.

6. Let the crawlers in, and tell Bing

Check that your website doesn't block search and AI crawlers, has a sitemap, and is registered with Google Search Console and Bing Webmaster Tools. ChatGPT's search relies on outside search engines. OpenAI doesn't say which, but outside studies have linked it to Bing. Many small business sites have never been submitted to it. It takes about fifteen minutes.

7. Ask ChatGPT yourself, every week

Our step-by-step guide to checking what ChatGPT says about you has the method and a table to copy.

Pick ten questions your customers ask. Every week, open ChatGPT logged out, start a new chat for each question, and write down who it names, what it says about you and which sources it cites. Never change the wording, or you can't compare weeks.

This is how GetLean caught ChatGPT quoting an old price. Every wrong fact you find is a fix to make on your site.

How long it takes

Small changes show up quickly: GetLean's new price was in ChatGPT's answers within four days. Being named for new questions takes longer, weeks rather than days, and needs the pages, the profile and the listings to line up.

What didn't make a difference for us

GetLean published 130 articles. ChatGPT never cited one on a general medical question: it cited medical journals, the national health portal and the drug regulator. Articles still help on Google, and this blog exists for that reason. But if your goal is ChatGPT, your sales pages matter more than a hundred blog posts.

We also added an llms.txt file (a summary file some sites publish for AI tools). We've seen no evidence any assistant uses it. It's free, so we keep it, but don't expect it to move anything.

Where to start

If you do one thing this week, do step 7: ask ChatGPT the questions your customers ask, and see what it says about you. It's free, and it tells you which of the other six steps matter most for your business.

If you'd rather we did it, that's what AI Visibility is: we start with an in-person strategy session, then work through these steps with you and report every month. Prices are on our pricing page. Or see where you stand first with our free ChatGPT check.