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How much does it cost to show up in ChatGPT answers in Singapore?

You can't buy a place in ChatGPT's answer. Google's AI Mode put agency retainers at S$2,500 to S$8,000+ a month on 7 Oct 2026. Ours starts at S$688.

•5 min read•Lester Chee

On 7 October 2026, asked what it costs to show up in ChatGPT answers in Singapore, Google's AI Mode put agency retainers at S$2,500 to S$8,000+ a month. Our AI Visibility starts at S$688 a month. Either way you're paying for work, not a placement: being named in ChatGPT's answer can't be bought from OpenAI. ChatGPT's sponsored placements are a separate thing: ads, sold by OpenAI and shown below the answer.

The rest of this article is what we found when we asked, what agencies publish, and what the money actually pays for.

What happened when we asked

On 7 October 2026 we asked ChatGPT, logged out from Singapore, "How much does it cost to get my business to show up in ChatGPT answers in Singapore?" It read the question as buying ChatGPT ads, cited only OpenAI's own pages, and named no agency.

Google's AI Mode, asked the same question, separated paid ads from the organic route and quoted agency retainers of S$2,500 to S$8,000+ a month. Its sources were Quora, LinkedIn, Reddit and agency pages.

So on ChatGPT, nobody had given a clear answer about the organic route, with real prices. This is ours.

Two different things people mean

Sponsored placements. ChatGPT now shows ads. On 7 October we saw sponsored cards from Singapore agencies under ChatGPT's answers to questions about getting recommended by it. They're marked as sponsored and sit below the answer. That's OpenAI's ads business, with its own pricing, and it isn't what this article is about.

Being named in the answer. This is what customers read: "my top pick", a shortlist, a map. You can't pay OpenAI for it. In OpenAI's words, ads do not influence the answers ChatGPT gives you. In our tests, being named followed what ChatGPT could read and check about a business. That's the work you pay for, in time or in fees.

What agencies in Singapore charge

In our comparison of who can get your business recommended by ChatGPT in Singapore, we read eight agencies' own websites on 7 October 2026. Six of the eight published no price for their GEO work. The two that did, and ours:

AgencyWhat it published for AI / GEO work
MediaPlus DigitalA starter add-on from about S$1,000 a month, a core programme from S$2,500
StridecS$2,500, S$4,500 and S$8,000 a month
TargetGuru (us)From S$688 a month, starting with an in-person strategy session

Upscaled publishes no price list, but says AI SEO typically sits inside an SEO budget, which it puts at roughly S$1,000 to S$4,000+ a month.

GEO (generative engine optimisation) is the industry's name for this work: making a business easy for tools like ChatGPT to find, understand and name. Several agencies publish prices for ordinary SEO but not for GEO. If an agency quotes you, ask whether the AI work is a separate scope with its own reporting, or a new label on the SEO you already pay for.

Who our price is for

We set TargetGuru's price for small Singapore businesses: clinics, tutors, contractors. GetLean, the clinic I co-founded, is one of them. On 7 October 2026, asked once each on logged-out ChatGPT, it was named in 9 of 12 questions about which GLP-1 clinic to use, and first in 6. We tried our approach on our own business before we offered it to anyone else.

The full price list, including websites and ads, is on our pricing page.

What the money pays for

We describe the work in three words, which is our method: clear, checkable, consistent.

  • Clear. One true reason to pick you, that ChatGPT can repeat. ChatGPT describes GetLean's programme as "designed to end", the phrase that leads GetLean's description on its website. Finding that reason for your business is the hardest part, so we do it with you in person.
  • Checkable. Prices, reviews and results ChatGPT can verify. It quoted GetLean's "from S$288/month" in every answer that gave a price.
  • Consistent. The same story everywhere ChatGPT looks. When we asked ChatGPT about TargetGuru on 7 October, it was still describing the ads agency we used to be. By 12 October it described what we do now.

Then measuring: asking the same questions on a schedule and writing down who ChatGPT names. Our clients get that as a report every month.

What it costs to do it yourself

Mostly time. The tools are free: logged-out ChatGPT, a Google Business Profile, Google Search Console and Bing Webmaster Tools cost nothing. Our guide to getting your business recommended by ChatGPT covers what you can do yourself, and how to check what ChatGPT says about you shows how to measure it.

What you can't easily do yourself is step back from your own business and see the one reason a stranger should pick it. That's why our AI Visibility starts with an in-person strategy session.

What to be wary of

  • Guarantees. On 7 October, asked who could get a clinic recommended by ChatGPT in Singapore, ChatGPT itself warned against anyone who guarantees a recommendation. Answers vary from run to run. Nobody controls them, including us.
  • "Rank #1 in ChatGPT." There's no fixed ranking to be number one in. Ask what questions you'll be measured on, and how.
  • No evidence. Ask for dated, logged-out test results before you pay. Ours are public, including our own starting score of zero.
  • Paying for ads when you wanted a recommendation. Asked this very question, ChatGPT answered about ads. Ads may be worth buying, but they're a different product.

How long before you see anything

Small facts can change quickly: when GetLean cut its price, ChatGPT was quoting the new one within four days. Getting named for new questions takes longer, and nobody can promise when.

We're testing that on ourselves, in public. On 12 October 2026 ChatGPT named TargetGuru in 0 of the 15 questions we're targeting. Our forecast is 3 to 6 of 15 on ChatGPT by the end of November, and we publish the score every week, whatever it says.

Get a free ChatGPT check

Before you spend anything, find out where you stand. Our free ChatGPT check asks ChatGPT five questions your customers ask and shows whether it names you, and who it names instead, in under a minute. If you'd like us to do the work, AI Visibility starts at S$688 a month.